Melanin Main Character Energy™ | iamdrvikki.com
Privacy Policy
Last Updated: April 2025 | Effective Immediately
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1. Information We Collect
We collect information you provide directly to us as well as information gathered automatically when you use our website.
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Information You Provide
- Name and email address — when you subscribe to our email list, download a lead magnet, or make a purchase
- Billing and payment information — when you purchase a product or service (processed securely through our payment partners; we do not store full card details)
- Shipping address — when you order physical products from Vikki V’s Healthy Hair
- Communications — any messages, emails, or inquiries you send to us directly
- Coaching intake information — details you share when booking or participating in coaching services
Information Collected Automatically
- IP address and browser type
- Pages visited and time spent on site
- Referring URLs (how you found us)
- Device type and operating system
- Cookie and tracking data (see Section 4)
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2. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders (digital and physical products)
- Deliver purchased digital content to your email
- Send order confirmations, receipts, and shipping notifications
- Provide coaching services and follow-up communications
- Send marketing emails, newsletters, and promotional content (only if you opted in)
- Improve our website, products, and customer experience
- Respond to your questions and support requests
- Comply with legal obligations
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We will never sell your personal information. Your data is used solely to serve you as an MMCE customer and community member.
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3. Third-Party Services
To operate our business, we work with trusted third-party platforms. Each has its own privacy policy governing your data:
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Payment Processing
- Stripe / PayPal — processes all payment transactions securely. We do not store your full credit card information on our servers.
Email Marketing
- MailerLite — manages our email list and automated sequences. When you subscribe or purchase, your name and email are stored in MailerLite. You can unsubscribe at any time via the link in any email.
eCommerce Platform
- WooCommerce — powers our online store. Order data including name, email, billing address, and purchase history is stored within WooCommerce on our WordPress site.
Website Hosting & Analytics
- WordPress / Hosting Provider — hosts iamdrvikki.com and stores website data
- Google Analytics (if active) — tracks anonymous site usage data to help us understand how visitors use our site
- reCAPTCHA — used on forms to prevent spam, governed by Google’s Privacy Policy
Digital Product Delivery
- PDF Ink / WooCommerce Downloads — delivers and watermarks purchased digital files
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4. Cookies & Tracking
Our website uses cookies — small text files stored on your device — to improve your browsing experience and analyze site traffic.
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Types of Cookies We Use
- Essential cookies — required for the website and shopping cart to function properly
- Analytics cookies — help us understand how visitors interact with our site (e.g., Google Analytics)
- Marketing cookies — used to track the effectiveness of our promotions (if applicable)
You can control or disable cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our store and checkout process.
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5. Email Communications
When you download a free resource, make a purchase, or opt in through any MMCE form, you may be added to our MailerLite email list to receive:
- Order confirmations and delivery notifications
- MMCE newsletters and brand updates
- Promotional offers and new product announcements
- Personal development content aligned with the MMCE mission
You can unsubscribe at any time by clicking the unsubscribe link at the bottom of any email or by contacting us directly at hello@iamdrvikki.com. We honor all unsubscribe requests promptly.
6. Data Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. Our website uses SSL encryption (HTTPS) to secure data transmitted between your browser and our site.
However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security. You provide your information at your own risk.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access — request a copy of the personal data we hold about you
- Correction — request that we correct inaccurate or incomplete information
- Deletion — request that we delete your personal data (subject to legal and business retention requirements)
- Opt-out — unsubscribe from marketing emails at any time
- Portability — request your data in a transferable format where applicable
To exercise any of these rights, email us at hello@iamdrvikki.com with the subject line: PRIVACY REQUEST. We will respond within 30 days.
8. Children’s Privacy
MMCE products and services are intended for adults aged 18 and older. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us immediately at hello@iamdrvikki.com and we will take steps to remove that information.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will update the “Last Updated” date at the top of this page.
Continued use of iamdrvikki.com after any changes constitutes your acceptance of the updated policy. We encourage you to review this page periodically.